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The Online Seller newsletter
Vol. 5, Issue 7

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The Online Seller newsletter
In This Issue:

Got ethics? Dennis L. Prince discusses how your ethics as an entrepreneur impact your business results … Plus, a look at three popular daily deal sites, how to create clear policies buyers will appreciate, the latest e-commerce news, how one woman's heartfelt creations gave rise to a successful online enterprise and more!
Special Features:
Featured Seller
Auctiva Blog
Wacky Listing of the Week
Feedback Forum

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Features

Dennis L. Prince
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What Are Your Ethics as an Entrepreneur?
How you conduct yourself in business ultimately defines your business and its results.
by Dennis L. Prince
When you set out to start a business, you have motivations driving you. Often, these are financially based. What about your personal goals and motivations, though?

In this regard, how you conduct business transcends discussions of just process and execution, crossing over to the realm of who you are deep inside, and how you will conduct yourself as you impact your customers, business partners, family, and friends. Read story.

Sweetheart Deals for Buyers and You, Part 2
A closer look at 3 popular sites for daily deals
by Olga Munoz

Writing Solid Terms and Conditions
A clear set of policies will add confidence to potential buyers.
by Sarah Brown

View more Feature Articles.


Sell From Your Own Website. Launch your independent, off-eBay store today to attract more buyers and expand your business. Auctiva Commerce gives you complete freedom over your shop and offers completely customizable storefronts for a flat monthly rate—no transaction fees, no setup fees. The auto emails, professional templates and integrated shipping carriers make these stores a real value. Try it free for 30 days.

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News Stories

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Online Auction Site Auctionopia Debuts
eBay alternative offers free listings, real-time buyer-seller communications.
For buyers and sellers who still enjoy the online auction experience, a new auction site has just opened up.

Auctionopia announced its online auction platform is open for business, the latest in an expanding hodgepodge of eBay alternatives. The site aims to set itself apart by making buyer-seller communication more efficient, and by eliminating hidden costs. Read story.

eBay, Council of Fashion Fight Counterfeits
Organizations will sell totes to raise awareness about fakes online.

Facebook Taps Bango for Mobile Payments
Deal will support the social network's push into mobile commerce.

Charitable Giving on eBay Reaches New Heights
eBay members donate record $63 million in 2011.

USPS Posts $3.3B Quarterly Loss
Growth in shipping services can't offset drop in mail service.

PayPal Pilots 'Pay On the Go' in Singapore
QR-reader app lets subway commuters shop via mobile phones.

View all News Stories.

Get Instant Insight to Increase Conversion Rates. With FeedbackForms you get instant feedback from visitors to your eBay listings, Web store, blog or social media pages. Let the consumers of your site tell you where you can improve. Use the insight you gain to make changes that help your business grow. Sign up for free at FeedbackForms.com.

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Featured Seller

Featured Seller
Jewelry from the Heart
Jewelry maker Lori Patton says the lockets she makes are "wearable dreams." And when visitors stop by her Etsy store, HeartworksByLori, she hopes they get lost in the beauty they see.

"My store is a magical and fun place where people can stay a while and take a nice stroll while enjoying the eye candy," she notes. "Hopefully I can provide an escape from their normal everyday lives. I always like to think of my store as a wonderland to visit and get lost in, just for a little while." Read story.

Get Featured on TheOnlineSeller.com
Got a success story you want to share? Drop a line and tell us in 50 words or less about an outstanding e-commerce experience, and perhaps we'll feature your story in an upcoming issue of The Online Seller. Submit your story.

View all Featured Sellers.

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Auctiva Blog

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Simple Packing Tips To Impress Online Buyers
Packing shipments is an art. After watching our in-house PowerSeller do a few nifty things to pack awkward items, I started thinking, what do other sellers do to ensure their items make it to their destinations in good condition, while keeping packing and shipping costs in check? Read more.


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Wacky Listing of the Week

Wacky Item
For a Swimmingly Good Time
Torn between a rousing game of beer pong, or cooling off in the pool and missing out on the pong action? Here's one solution to this apparently universal dilemma: a floating beer pong rack that lets you enjoy a dip while you shoot that dipper. This innovation comes from a company that describes itself as a "drinking supply superstore." That's serious party business right there. And thanks to it, now the beer stays cool and so do you.


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Feedback Forum

In response to "Suit Targets eBay's Proxy Bidding System," one reader writes: "Another way to look at it is that without the proxy bidding, 'Laura' may not have even been a player. Then the seller would have lost the 50 cents. I am not a big-time seller on eBay, but I can see where that 50 cents-per-sale loss could add up to thousands for those who do sell a lot."  Read the entire thread, and post your response.

If you'd like to comment on this newsletter, any article contained within, or on topics you'd like to see us cover in the future, The Online Seller would love to hear from you. Send us your feedback.

The Online Seller
A publication of Auctiva, 360 E. 6th St., Chico, CA 95928