Vol. 5, Issue 8|
In This Issue:
Sponsored by SingleFeed
Improve Comparison Shopping Results. SingleFeed helps online merchants who sell more than $20,000 a month get better placement on high-quality shopping engines like Bing, Google Product Search, Pricegrabber, TheFind and many others, so they can sell more, more cost-effectively. Submit a single product feed and let SingleFeed take care of the rest. Get a free live demo.
Starting 2012 Right: Goal Setting
Set goals for your business—and achieve them—with this step-by-step plan.
by Kat Simpson
So far in this series we have talked about clearing your head and making a clean sweep of your workspace to start 2012 with a fresh outlook. Now let's talk about setting goals to help you start the year right.
I know folks groan at the thought of goal setting but, really, if you were starting a trip, wouldn't you check the map? Goal setting is simply deciding where you want to be. Read story.
Using LinkedIn to Get Expert Business Advice
LinkedIn's Answers area provides vast, free resource.
by Brad and Debra Schepp
5 Buying Incentives to Boost Your Sales
Offering coupons and freebies like free shipping can entice shoppers to buy from you, again and again.
by Olga Munoz
View more Feature Articles.
Sell From Your Own Website. Launch your independent, off-eBay store today to attract more buyers and expand your business. Auctiva Commerce gives you complete freedom over your shop and offers completely customizable storefronts for a flat monthly rate—no transaction fees, no setup fees. The auto emails, professional templates and integrated shipping carriers make these stores a real value. Try it free for 30 days
eBay to Buy WHI Solutions
Acquisition will expand eBay Motors' catalog, help sellers list inventory, officials say.
eBay will acquire software and digital catalog solutions provider WHI Solutions, a service for auto parts distributers and retailers.
The acquisition will help eBay expand its eBay Motors catalog in a variety of vehicle categories from parts to specialty equipment. The deal will also help sellers more easily list inventory by giving them access to auto-populating listing fields, including descriptions, images and SKUs. Read story.
eBay Shows Similar Products on Active Listings
Test is limited to small group of eBay buyers, company officials say.
Charitable Giving on eBay Reaches New Heights
eBay members donate record $63 million in 2011.
Kabbage, UPS Partner to Fund Online Sellers
Sellers can use shipping history to apply for cash advances.
View all News Stories.
Get Instant Insight to Increase Conversion Rates. With FeedbackForms you get instant feedback from visitors to your eBay listings, Web store, blog or social media pages. Let the consumers of your site tell you where you can improve. Use the insight you gain to make changes that help your business grow. Sign up for free at FeedbackForms.com.
How to Write Engaging Site Copy
How do you write website copy that will grab and hold shoppers' attention?
Valerie Reddemann, a marketing consultant and e-commerce entrepreneur, shares her top five tips. Read story.
Get Insight from an Expert
Got a burning question about any aspect of selling online? Send us your question by email or post it on our Facebook page and we'll do our best to find an expert to answer it in an upcoming newsletter.
View all Expert Insights.
We've Reached 2,000 Likes on Facebook
You like us! You really like us, and we can't thank you enough for it.
You helped us surpass the 2,000-like mark on Facebook late last week, and it feels great! It's as if we had found another a storage unit filled with valuable goodies that we could resell on eBay for a profit. (We did this late last year and shared the experience with you on our Facebook page). Read more.
Wacky Listing of the Week
This trendy, knitted ski mask covers your face and chin in warm yarn in the color, style and length of your choice, so you can keep the frost off your beard (or just pretend like you have one). Finally, a way to protect your facial skin from winter's harsh chill without looking like a bank robber!
In response to "Starting 2012 Right: Make a Clean Sweep," one reader writes: "This is similar to a cleaning tip from Heloise, years ago. She used the kitchen as an example: Clear out the cabinet that holds your pots and pans, taking everything out to a not-too-easy place to retrieve, like your garage. When it comes time to use one of the pans that cabinet held, go out to the garage, get that one pan and leave everything else. Continue to do this for several days, bringing in only that which you actually need for that meal. At the end of a week or so, it becomes obvious (with what is left in the garage) what you don't need/use. You can then either donate it or sell it (just don't bring it back to the cabinet)." Read the entire thread, and post your response.
If you'd like to comment on this newsletter, any article contained within, or on topics you'd like to see us cover in the future, The Online Seller would love to hear from you. Send us your feedback.
The Online Seller
A publication of Auctiva, 360 E. 6th St., Chico, CA 95928