Frequently Asked Question:
What is a blog?
A blog is basically a type of journal or newsletter that is frequently updated and intended for general public consumption. In the case of your Auctiva Emporium, a blog is like having a Web conversation with your customers. You write a blog, they read it and comment on it. If your blogs are interesting and relevant, you give your customers a reason to come back.
Blog about your featured items, or about your expertise on a certain topic related to your business. Make sure to include keywords that relate to your emporium to help Google rank you higher. And remember, you can attract repeat customers with interesting, relevant blogs.