Goodwill and eBay Giving Works are working together to raise funds for work-training programs that will help others find jobs, the two organizations announced Wednesday.
During the Workin' It campaign, sellers can support the cause by listing their items using Giving Works and donating 10 percent to 100 percent of their item's final sale price to the Goodwill. Buyers can help by purchasing these items, or donating money to Goodwill when they pay for any purchase they make on eBay.
"At a time when jobs are still scarce, we hope that the Workin' It campaign will remind our community of Goodwill's mission and tremendous work in helping employ people who face major challenges," says Amy Skeeters-Behren, the head of eBay Giving Works.
In 2010, Giving Works helped Goodwill generate $4.4 million.
As part of the campaign, during the month of February, the Giving Works site will feature Goodwill, Dress for Success and the National Foundation for the Blind—all of which are organizations that provide work training programs.
"We work with thousands of entrepreneurial nonprofits that are exploring unique ways to reach new supporters and raise funds online, with Goodwill and its agencies being one of eBay's biggest success stories, having raised about $8.5 million from the eBay community," Skeeters-Behren notes.
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Auctiva staff writers constantly monitor trends and best practices of those selling on eBay and elsewhere online. They attend relevant training seminars and trade shows and regularly discuss the market with PowerSellers and other market experts.