Is There Value in Google+ Pages?

Here's an early look at what could evolve into another important tool for merchants.

by Brad and Debra Schepp
- Dec 09, 2011

In one of our earlier articles about Google+, Google's new social networking site, we concluded that, despite a comparatively small number of users, the service is worth investing some time in, as an e-commerce merchant. With Google behind it, ignoring the site entirely would be a mistake.

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About the Author

Brad and Debra Schepp are the authors of 20 books, including eBay PowerSeller Secrets and The Official Success Guide: Insider Tips and Strategies for Sourcing Products from the World's Largest B2B Marketplace. Their most recent book, which Deb co-authored with John Lawson, Kick Ass Social Commerce for E-preneurs: It's Not About Likes—It's About Sales, was recently named the 2015 Small Business Book of the Year in the social media category.

For further information, visit Brad and Deb's website,

Opinions expressed here may not be shared by Auctiva Corp. and/or its principals.

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