Facebook

Get started selling on Facebook Marketplace & Shops with Auctiva. Seamlessly through your Auctiva account, you can list items, manage inventory and process orders. This tutorial will show you how to link your Facebook account to Auctiva and complete your Facebook Selling Account Set Up. Please note, the Facebook integration is only available through Auctiva's Standard, Professional or Enterprise plan subscriptions.

Step 1: Link your Facebook account to Auctiva

Whether you've just signed up for Auctiva or have been using Auctiva for a while, you can easily expand your sales to the millions of buyers on Facebook Marketplace. To get started, link your Facebook account by hovering over your Auctiva username and clicking "My Selling Channels" (Figure 1).

Select the Facebook Marketplace tab (Figure 1.1A) and then click on the Link my Facebook Account button (Figure 1.1B).

Step 2: Complete the Facebook Business Extension Set Up

After clicking "Link my Facebook Account", the Facebook Business Extension (FBE) Set Up flow will appear. The FBE flow gives you the ability to pick which Facebook Business Account, Page and Catalog you want connected to Auctiva. If you don't yet have a Facebook Business Account, that's OK, this flow will give you the ability to create one. You'll first be prompted to log in to your Facebook account, or if you're already logged in to Facebook, you'll see the option to continue as (Figure 2).

On the next screen, select the Facebook Shop option (Figure 2.1A) and click Get Started (Figure 2.1B). At this time, Auctiva does not offer the ability to create or manage Facebook Ads, so it is ok to uncheck that option, or leave it selected, either is fine (Figure 2.1C).

Select the Facebook Business Account you want associated with Auctiva (Figure 2.2A) and then click Continue (Figure 2.2C). If you don't yet have a Facebook Business Account, click the Create New option (Figure 2.2B). If you are not the business owner but are responsible for handling the listing/inventory management processes for the business, you may need to request "admin" permissions from your company's business owner in order to see that Facebook Business Account appear in your list of available options.

Now select the Facebook Page you want connected to Auctiva (Figure 2.3A) and click Continue (Figure 2.3B). If you don't see a page returned in the list you may need to request Admin permissions from the business owner, otherwise click Create New (Figure 2.3C) and create a new Facebook Page.

Select the Facebook Catalog you want connected to Auctiva (Figure 2.4A) and click Continue (Figure 2.4B). This is the catalog Auctiva will post listings to, which will then appear in your selected Facebook Shop. Facebook only allows one business application to be connected to a catalog at a time. In the case you've previously linked a different business app to Facebook you may need to disconnect that app before you will be able to link that catalog to Auctiva. If you do not see a catalog returned in the list, click the Create New option (Figure 2.4C).

Select your Facebook Pixel you want connected to Auctiva (Figure 2.5A) and click Continue (Figure 2.5B). If you do not see an option returned in the list, click Create New (Figure 2.5C).

Select or confirm the Facebook Commerce Account you want connected to Auctiva (Figure 2.6A) and then click Continue (Figure 2.6B).

Confirm your settings and click Continue (Figure 2.7).

Review the permissions list and click Next (Figure 2.8). To ensure a seamless experience, we recommend keeping all permissions enabled.

After confirming permissions and completing the FBE flow, you'll be brought back to Auctiva where you'll be able to confirm your Facebook account was connected to Auctiva successfully (Figure 2.9).

Step 3: Complete your Facebook Setup Checklist

Once you've connected Facebook to Auctiva, you'll need to finish setting up your Facebook Seller Account. Review the bulleted list on the Auctiva My Selling Channels page (Figure 3) and complete each action item.

From your Shop's Settings Page, click on Commerce located in the left navigation bar (Figure 3.1).

Now complete the remaining set up items. Add your Shipping and Returns information (Figure 3.2A), as well as your Payout & Tax details (Figure 3.2B). After you complete those items you may need to refresh the page. Next, make sure you've selected to use the Checkout on Instagram or Facebook option (Figure 3.2C). This allows buyers to purchase your items without ever leaving the Facebook app and can help drive more sales. The Facebook Shop toggle should be enabled by default (Figure 3.2D), unless your Shop is new, in that case your shop may be pending Facebook's review, which may take up to 28 days to complete. Once your Shop has been reviewed and approved, you'll then be able to enable the Marketplace toggle (Figure 3.2E).

Once you've completed the Facebook Setup Checklist, you can review the status of your Facebook settings from the Auctiva My Selling Channels page (Figure 3.3). If you see a blue question mark that means it's pending Facebook's review. If you see a red x, that means you still need to complete that action item. If everything has a green checkmark you're all set.

Go to your Auctiva Product Catalog to start posting items to Facebook. You can post items in bulk by using the Product Catalog > Bulk Actions > Change Status tool, or you can post items one by one from within the Auctiva Edit Item page. Orders from Facebook will appear in your Auctiva Sales page where you can purchase shipping labels or upload tracking IDs in the case you've purchased the label from a different source.